PERFORMANCE HOSTING CASE STUDY

We Helped A Shredding Company Shred Their Load Times.

Improving website performance to create a faster, smoother booking experience for customers.

Hello Shred, a mobile paper shredding and confidential document destruction service, approached us with a website that was loading slower than it should.

Their website is the main way customers book onsite shredding and document destruction services, so page speed has a direct impact on how many visitors turn into bookings.

By improving the website’s speed and overall performance, we helped create a faster and more reliable experience for customers booking a service online.

The Problem

Despite offering a straightforward online booking process, Hello Shred's website was experiencing performance issues that were impacting the overall user experience.

The website was loading slower than expected, which affected both visitor experience and search engine performance.

Key issues included:

Website taking 6.3 seconds to fully load
Low GTmetrix performance score of 53%
A “D” GTmetrix grade, indicating below-average performance
Slower overall user experience across the site

Because the website is the primary channel for customers to book a service, improving performance became a priority.

Speed Before vs After

Performance improvements after optimisation.

Before Optimisation

GTmetrix Score:

Performance Score:

53%

Load Time:

6.3 seconds

After Optimisation

GTmetrix Score:

Performance Score:

97%

Load Time:

2.1 seconds

Before Optimisation

GTmetrix Score:

Performance Score:

27%

Load Time:

~20 seconds

Before Optimisation

GTmetrix Score:

Performance Score:

27%

Load Time:

~20 seconds

performance improvement

Website load speed improved by approximately 67%

GTmetrix performance score increased from 53% to 97%

The Result

After optimising the website’s performance and infrastructure,
Hello Shred experienced a noticeably faster and smoother browsing experience.

Key Improvements

67% faster website load speed

GTmetrix performance score increased from 53% to 97%

GTmetrix grade improved from a D to an A

Better user experience across the site

Improved website usability for customers booking a service

Improved SEO performance, as faster websites are more favourable in Google search rankings

We Helped A Shredding Company Shred Their Load Times.

Improving website performance to create a faster, smoother booking experience for customers.

The Problem

Speed Before vs After

The Result

Let’s Leave Slow Behind.